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3 Steps to Successfully Starting a New Business


Young Entrepreneurs
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Are you burned out in your current job and looking for a new challenge? If so, then starting a business is a bold step toward the life of your dreams. expenseRegister offers three tips to help you find your way.


1. Decide on an Idea

To have a successful business, you must have something worth selling that people will buy. You especially want your services or goods to be things people still need when things get tight. If you have a side hustle you've been hoping to turn into a full-time business, that may be the best option for you. For people who are less committed to a particular business idea and open to exploring different options, it pays to research what business would be most profitable in the current climate.

With current uncertainties and a shift towards virtual options, many entrepreneurs are opting to take their businesses entirely online. As Business News Daily shows, there are many internet businesses that you can start-up in no time at all, including many that involve helping other businesses to be successful.

If you're adept at social media management and have an understanding of the marketing principles used on them to help businesses grow, you may be a great fit for a social media marketing position. For those just dipping their toes in online business who have a good head for organization, a virtual assistant business may be a good fit. This job is highly in demand right now as people are working from home at unprecedented rates and quality assistants who can take on the minutiae of day-to-day secretarial work are highly sought after.

Once you choose your idea, you'll likely want to use a formation service to establish your business as a legal entity. When choosing a service, compare the offerings of popular competitors to find the right services at the right price for your budget. You'll find that early on in the process of starting a business, it's important to save money where you can.


2. Find Funding

To start your business, you'll need money. First, figure out how much funding you need to get started. As you put your budget together, don't forget to include the cost of everything big and small--from the headset you'll use for calls with clients to any office equipment or tech you'll need to warehouse, makerspace, or coworking space you'll rent. Even at an early stage, you'll want to ensure your finances stay organized with accounting software. A good program will allow you to track income and expenses, inventory, and invoices.

Then, explore your funding options. Small business grants are an excellent idea for many situations as most grants do not require you to pay them back. This funding is granted to an individual or business by a government or private corporation, with much given out by the U.S. Small Business Administration. The U.S. Chamber of Commerce has a broad list of 50 grants available to business owners currently and recommends that business owners or those wishing to start a business also look into state and local governments for even more options.


3. Establish an Online Presence for Your Business

To market your business effectively, you need to have social media accounts for your business and a professional website. The first step to marketing your business effectively online is to create a logo that will allow you to build cohesive brand recognition across all media. Then, create a digital banner that you can use on your website, social media accounts, and for advertising. This online banner maker is easy to use so you can get started with your marketing right away!

Next, a Facebook page for your business is nearly as necessary to successfully operate a business as a website is these days. Depending on what you're selling and your audience, you may want to branch into different platforms such as Instagram, TikTok, and YouTube.

How professional a website looks and how easily it can be navigated across mediums helps determine how many potential clients you can turn into customers. If you don't have experience building a professional website, hire someone who does. You want your online presence to be professional and audience-focused, so investing in good designers is definitely worth the cost.

If you're going to be working mostly or entirely off your website, you might want to look into hiring a virtual receptionist to assist you. There are plenty of virtual receptionist agencies to fit your budget, and that saves you from having to take on too much by yourself.

Business success is within reach if you do your research and make the right moves. With the right idea and support, you can come out of unprecedented times on the path to unprecedented business success as you leave behind your old job and head for new entrepreneurial heights!


It's important to keep track of your business finances from the start. expenseRegister can help! Check out our budget-friendly pricing options today.


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